Mattines is the digital identity of the Blondin family farm, vegetable growers in Geneva since 1814. Proudly passed down through six generations, the farm blends ancestral know-how with modern, sustainable agriculture to offer fruits and vegetables of unmatched taste and freshness.
THE PROJECT
Design and develop a unified website to centralize several farm-related brands under one umbrella. The site needed to reflect Mattines’ family values, environmental commitment, and playful brand universe—all while being optimized for SEO and mobile navigation.
The project aimed to modernize the brand's digital presence while preserving its heritage. The website now serves as a central hub for product information, storytelling, and brand updates.
Mockup and Wireframe
Key design elements included a video hero featuring aerial shots of the farm, and charming hand-drawn characters (the "Léguminions") to bring a playful, family-oriented tone to the site.
Wordpress Framework
Chosen for its flexibility and ease of content updates, allowing the team to manage product categories, news, and multiple brand verticals with minimal effort.
The entire site is fully optimized for mobile and tablet use, featuring smooth navigation, engaging visuals, and a clean, structured layout that adapts seamlessly to all devices.
